How ‘Normal’ is your Business’ Social Media Activity? Let’s Look…

Being “normal” is boring. We know that. In fact, our whole approach to our clients’ social media, videos, and other marketing initiatives is to stand out from the “normal.”

However, understanding what other businesses are doing, especially ones that are similar to yours, is an effective way of taking stock in just how healthy your social media and other marketing practices are holding up. 

Navigating the Social Media Maze (PRESENTATION)

Thank you to all ho attended Lehigh Valley with Love Media’s presentation of “Navigating the Social Media Maze” at the Greater Lehigh Valley Real Estate Academy on November 2, 2016.

The presentation focused on how real estate agents can better use their existing social media accounts to gain better engagement and social traction as well as whether or not they need to add any new social accounts.

5 Ways Social Media Will Change in the Lehigh Valley in 2016

The Lehigh Valley is home to anywhere between 700,000 and 850,000 depending on your interpretation of where the valley begins and ends. Trust us, that’s not an argument you actually care to take up on social media. So, let’s just agree that it’s more than 700,000 and less than 900,000.

Regardless, it’s a lot of people. The Lehigh Valley is the largest growing area in the state and one of the largest on the East Coast. We’re totally popular and cool and it’s time to start acting like it.

This article isn’t about sentiments, but it’s time to start getting over the whole “The Lehigh Valley is boring” and “There aren’t any jobs” and “We need to go to NYC or Philly to find true innovation” examples.

Simply put, and with examples you can easily find yourself, the Lehigh Valley is an area that has every right to be on the cutting edge of social media innovation. So, that being said, here are a few ways you can expect social media in the area to change as we go through 2016 and beyond.