Whenever Facebook launches a new newsfeed feature, brands with Facebook pages generally clump into two camps:
Did you know that Twitter has limits on how many accounts you can follow until you start hitting some speed bumps?
Way back in the archaic social media age of 2012 (crazy how quick everything changes, isn’t it) businesses and organizations were transfixed on how many Twitter followers they had lost or gained in a given month.
All companies and organizations want their social media accounts to return some sort of investment, right?
They want their Facebook posts, tweets, instagrams, and snapchats to result in something tangible.
