Instagram has become a household social media platform for those who love sharing snapshots and quick videos of their lives, and a huge marketing tool for companies and organizations who want to target the multiple millions who log in each day.
5 Ways Social Media Will Change in the Lehigh Valley in 2016
The Lehigh Valley is home to anywhere between 700,000 and 850,000 depending on your interpretation of where the valley begins and ends. Trust us, that’s not an argument you actually care to take up on social media. So, let’s just agree that it’s more than 700,000 and less than 900,000.
Regardless, it’s a lot of people. The Lehigh Valley is the largest growing area in the state and one of the largest on the East Coast. We’re totally popular and cool and it’s time to start acting like it.
This article isn’t about sentiments, but it’s time to start getting over the whole “The Lehigh Valley is boring” and “There aren’t any jobs” and “We need to go to NYC or Philly to find true innovation” examples.
Simply put, and with examples you can easily find yourself, the Lehigh Valley is an area that has every right to be on the cutting edge of social media innovation. So, that being said, here are a few ways you can expect social media in the area to change as we go through 2016 and beyond.
South Bethlehem’s First Friday Photo Scavenger Hunt Kicks off 2016
Lehigh Valley with Love Media, in conjunction with Bethlehem’s South Side Arts District, is launching the first First Friday Photo Scavenger Hunt on January 8, beginning at 5 p.m.
Participants are asked to take select pictures at or inside local participating merchants. A grand prize winner will take home a Spa Day Package from Couture Salon & Spa worth more than $200. Two runners up will receive $20 gift cards from Molly’s Irish Grille & Sports Pub.
More information on the event, how to play, and how to submit photos, can be found at LehighValleywithLove.com.
Allentown Resident’s Switch Hands® Table Game Debuts at Sands Bethlehem (PRESS RELEASE)
Allentown Resident’s Switch Hands® Table Game
Debuts at Sands Bethlehem
Lehigh Valley-invited new twist on popular Blackjack game enters the Sands Bethlehem casino.
ALLENTOWN, Pa. (December 18, 2015) – A new table game has hit the Sands Bethlehem casino floor, but it wasn’t made in Las Vegas.
Sands Bethlehem is now host to the new award-winning Switch Hands ® blackjack table game invented by Allentown native and Kutztown University graduate, Stephen Berkowitz, of Global Innovative Gaming, LLC.
Lehigh Valley #LVTweetUp 2015 at Artfully Elegant a Success
We’d like to extend a huge “thank you” to all of those who came out to the Lehigh Valley #LVTweetUp 2015 at Artfully Elegant at 451 Main Street in downtown Bethlehem on December 9.
We had a phenomenal time taking pictures and videos as well as chatting with old and new friends.
Christmas Tree Toss for Charity Returns to Bethlehem on December 19
Media Contact:
George Wacker
484-554-2234
george@LehighValleywithLoveMedia.com
BETHLEHEM, PA (December 8, 2015) – Two years after it was thought no more pine needles would fly through the air during the holidays, the popular Bethlehem Christmas Toss for Charity is making its triumphant return on December 19 at 2 p.m. at Mike’s More Miles Automotive, 1458 Stefko Blvd., Bethlehem, PA.
Mike’s More Miles Automotive, in conjunction with Lehigh Valley with Love Media, will host the revival of the popular holiday event that last took place in 2013.
Join Us at the Lehigh Valley Holiday TweetUp at Artfully Elegant
Artfully Elegant in downtown Bethlehem
Join us on December 9 from 6 to 9 p.m. for the return of the Holiday #LVTweetUp at Artfully Elegant located at 451 Main Street, Bethlehem, PA.
Who can come? Anyone! This is a fun event open to all, but focused around those who enjoy communicating, sharing, and exploring the Lehigh Valley via social media. RSVP HERE!
Lehigh Valley TV Running Fall Photo Contest That’s Super Simple to Enter
Entering online contests can sometimes be a chore, especially when the company hosting them is trying to trick you into signing up for something.
Lehigh Valley TV, the Lehigh Valley’s premiere video entertainment brand, is making entering their fall Instagram photo contest as easy as texting your mom, but way more fun!
“Bubble Soccer” Bounces Back into Bethlehem (PRESS RELEASE)
Popular new sport returns to Celtic Classic Field, Saturday Nov. 14 at 10 a.m.
Bethlehem, Pa. (11/10/15) – The new sport of “Bubble Soccer” will bounce back into Bethlehem, Pennsylvania on Saturday, November 14, from 10 a.m. to 2 p.m. at “Celtic Classic Field” on the corner of Spring and Main streets in the city.
Stop Freaking Out Over New Privacy Policies, Including Snapchat’s
Snapchat is quickly becoming one of the most popular social media apps and networks due in part to its “decaying media” feature. For the newbie snappers, pictures you send to your friends or post online only stay there for 24 hours (or right after your friends have viewed them) and then they are gone forever (unless you decide to save them on your own.)
Lehigh Valley-Brewed Fall Beers Make for Great Viral Videos
One of our favorite type of projects to produce at Lehigh Valley with Love Media are fun viral videos.
Let’s face it, attention spans are changing and 30 seconds to 5 or 6 minutes is about all you can expect from your regular consumer, especially those on mobile.
So You Want to Spend $1,000 Marketing Your Business Online? Here’s Where It Should Go
A comprehensive, planned, and slick social and digital media campaign for your business doesn’t have to cost a million bucks to look like a million bucks.
By focusing on reusable content that maximizes reach to your selected demographic, you can spend a lot less than you think to come off looking very professional.
Of course, we’re not going to give you every single trick we have in our bag. But, we can give you some ideas to start thinking about. If you’d like to take the plunge to the next level, be sure to contact Lehigh Valley with Love Media to get started.
Why I Use iOS AND Android
The mobile OS camps are pretty fervent. There are entire communities, websites, even cultures, set up around what OS you use.
Android or iOS?
There are jokes for both. There is hate for each. There is a clear divide that’s palpable on Reddit, Facebook, Twitter, Path (JK who uses path?)
Okay, I still use Path.
Facebook to Begin Allowing 7 Second Looping Video Profile Pic and More!
Facebook wants to keep you using Facebook as much as possible. One way for them to keep their users spending time logged into their app is to make it as fun and customizable as possible.
A recent update announced by Facebook will allow for 7 second looping profile pictures, temporary profile pictures, a short bio, and a feature to pin featured photos to the top of a profile.
Emerging Social Media Platforms
Learn a bit about emerging social media platforms, including Periscope, Snapchat, and Instagram video.