Christmas Tree Toss for Charity Returns to Bethlehem

The popular Bethlehem Christmas Toss for Charity will be held on December 16 at 11 a.m. at More Miles Automotive, 1458 Stefko Blvd., Bethlehem, PA.

The original event was first held in 2002 when then Meineke Car Care owner Peter Kearns challenged Mike DeCrosta, currently of More Miles Automotive, to a contest. The resulting yearly tradition became something of a bizarre, but wildly popular, way to celebrate the holiday season. Peter Kearns passed away in 2016.

Don’t Sit Idly by During the Fight for Net Neutrality

What is net neutrality? Why does it matter?

Net neutrality is the principle that Internet providers like Comcast & Verizon should not control what we see and do online. In 2015, startups, Internet freedom groups, and 3.7 million commenters won strong net neutrality rules from the US Federal Communication Commission (FCC). The rules prohibit Internet providers from blocking, throttling, and paid prioritization—”fast lanes” for sites that pay, and slow lanes for everyone else.

The 2017 Musikfest Photo Scavenger Hunt Goes Live (Win Prizes)

The 2017 Musikfest Photo Scavenger Hunt is here! We have the most prizes ever, the best photos ever, and you’re going to have the most fun ever.

The rules are simple. Please download the PDF game piece first. You have to take your photos AT Musikfest between 8/4-13, 2017. You must send all of your photos in ONE EMAIL in a Dropbox or Google Drive folder to lehighvalleywithlove@gmail.com.

Free Standup Shows Take Center Stage at All-New LVwithLove ComedyPlatz at Musikfest

 

BETHLEHEM, PA–After successful late night shows the past six years, Musikfest is doubling down on comedy with more shows than ever at the festival this summer.

New this year are free standup comedy shows Aug. 11-12 at the LVwithLove ComedyPlatz, presented by Lehigh Valley with Love Media and Never Again Radio at The Ice House, 56 River St., Bethlehem. More than 30 comedians will perform at six shows over the two days at the Ice House, an official Musikfest venue for 2017. Highlights include Blair Socci of MTV’s Ladylike and Guy Code vs. Girl CodeShane Gillis, named 2016 Philly’s Phunniest at Helium Comedy Club; Dina Hashem of Comedy Central’s Roast BattleDan Perlman, co-creator of the animated series That’s My Bus!; and Patrick Monahan, named one of Paste Magazine’s 75 Best Twitter Accounts of 2016.  These comics, along with many more from New York and Philadelphia, will be performing alongside some of the Lehigh Valley’s best comics. Shows are 7, 8:45 and 10:30 p.m. both nights.

Snapchat Adds Ability to Insert Links into Snaps (and Some Other Stuff)

Snapchat has always been a bit difficult for smaller businesses to utilize on a regular basis due to its limited organic reach, 24-hour limit of content on the platform, and difficulty to directly connect with users.

At least one of those problems, connecting directly with users, has crumbled a little with the introduction of user-created links for Snapchat posts.

Instagram Launches Automatic Spam and Offensive Comments Filter for Your Accounts

Spam is annoying, but, we always like to look at comments flooding beneath your pictures as a sign that you’re doing something right. I mean, people are taking notice of your content.

Of course, that superficial flattery really only lasts so long until you’re pulling out your hair over having to get rid of spammy or offensive comments.

Hey, Instagram to the rescue!

Lehigh Valley with Love Media Racing Squad Wins Inaugural SteelStacks Grand Prix

With a “little” help from professional race car drivers Marco Andretti and Corey Lewis, the Lehigh Valley with Love Media Racing Squad took home the checkered flag in the inaugural SteelStacks Grand Prix held on June 18, 2017 in Bethlehem.

Lehigh Valley with Love Media joined more than 20 other five person teams duking it out first in three heats and then in one blistering final.

Thank you to all of the sponsors and to ArtsQuest and Lehigh Valley Grand Prix for making this a reality!

How ‘Normal’ is your Business’ Social Media Activity? Let’s Look…

Being “normal” is boring. We know that. In fact, our whole approach to our clients’ social media, videos, and other marketing initiatives is to stand out from the “normal.”

However, understanding what other businesses are doing, especially ones that are similar to yours, is an effective way of taking stock in just how healthy your social media and other marketing practices are holding up. 

Which Social Media Platforms Should Your Business Be On?

It’s easy to get caught up in the hype of the latest social media platform. Take Snapchat, for example. It went from something that people used to send risqué pictures a few years ago to each other to something that the latest summer movie blockbuster is using to advertise their release dates. Your mom probably knows how to use it, too.

But, just because many people are using it, does that mean that your business needs to be on it? Yes and no.

Let’s take a look at some of the larger social media platforms and give a rundown on if you should be on them.