Bethlehem Area School District Wins State Awards for Social Media and Video

Media Contact

Barbara Clymer

Communications Coordinator

bclymer@basdschools.org 

 

Bethlehem Area School District Wins State Awards for Social Media and Video

Bethlehem Area School District Continues Winning Streak with State Awards for Communication Excellence

BETHLEHEM, PA, March 2024 – The Bethlehem Area School District (BASD) is proud to announce its continued recognition at the annual Pennsylvania School Public Relations Association (PenSPRA) “Excellence in Education Communication” Contest.  

PenSPRA’s annual “Excellence in Education Communications” Contest celebrates the diverse and impactful work of communications professionals across Pennsylvania. The contest recognizes outstanding achievements in various categories, showcasing how effective communication strengthens schools and communities.

The district was honored with the following awards at the 2023-2024 contest held at Penn State University in State College on March 7-8:

Video Category: 

Award of Merit

2023 Nurses Day Surprise Video 

This video celebrated Bethlehem Area School District nurses with a little extra flair. (https://www.youtube.com/watch?v=mwK-elc7muM&feature=youtu.be)

Social Media Category: 

Award of Merit

#BASDcommunity Social Media Campaign 

The inspiration for #BASDcommunity arose from our desire to spotlight the collaborative efforts between our school district and the broader community, emphasizing the symbiotic relationship between education and community development. The campaign unfolded throughout the school year, commencing with convocation and the introduction of our new superintendent.

(https://drive.google.com/file/d/1yF9nib654W6iLQAkEV046VrhcbUGVio9/view)

“Our district is built on strong ties with the community,” said Bethlehem Area School District Superintendent, Dr. Jack Silva. “ We are committed to clear and engaging communication, and it’s an honor to see those efforts recognized through these awards.”

The full list of winners can be found at: https://penspra.com/contest-winners/

______

About the Bethlehem Area School District

The Bethlehem Area School District is the 6th largest school district in Pennsylvania serving nearly 14,000 culturally and economically diverse students in 22 community-based schools. The district serves five municipalities: City of Bethlehem, Bethlehem Township, Hanover Township, Freemansburg, and Fountain Hill.  The district enjoys numerous community partnerships with universities, businesses, and arts providers that extend the schools’ rich curricular and co-curricular offerings.

About The Pennsylvania School Public Relations Association (PenSPRA)

Chartered in 1969, PenSPRA is an organization of school public relations professionals whose goal is to improve educational communication and support student achievement through systematic, proactive, and responsible public relations programs.

BASD Communications Team: From L George Wacker of Lehigh Valley with Love Media; BASD Communications Coordinator, Barbara Clymer; BASD Media’s Tom Braun; BASD Superintendent Dr. Jack Silva

 

Lehigh Valley Easter Keg Hunt

Lehigh Valley Easter Keg Hunt

Brought to you by: Lehigh Valley with Love & Hangdog Brewing Co.

SUBMIT VIA THE FORM BELOW! 

Get ready for a unique twist on the traditional Easter celebration! Lehigh Valley with Love and Hangdog Brewing Co. are bringing the Lehigh Valley Easter Keg Hunt back for a fun-filled adventure.

From March 22nd to March 30th, 2024, festive Easter kegs will be hidden at participating businesses throughout the Lehigh Valley. Participants 21 and over are invited to join this adult scavenger hunt, seeking out the kegs and snapping a photo as proof of their finds, sharing them on social media with #LehighValleyEasterKegHunt, and uploading for a chance to win prizes.

Each photo submission at https://lehighvalleywithlovemedia.com/blog/lveasterkeghunt enters you into a drawing for awesome prizes from the participating locations. Prizes are based on location of photo. Prizes will be awarded randomly and winners will be contacted via email. Enter at more locations for more chances to win!

The celebration culminates in a Big Party at Hangdog Brewing Co. (410 Cedarville Rd, Easton, PA 18042) on April 6th from 1pm to 4pm. Enjoy live music by the Grateful Dead Tribute Band, Life After Dead, along with delicious food and drinks available for purchase.

Participating Lehigh Valley Easter Keg Locations:

  • Molly’s Irish Grille & Sports Pub – 4 E 4th St, Bethlehem, PA 18015
  • ArtsQuest – 101 Founders Way, Bethlehem, PA 18015
  • Mister Lee’s Noodles – 512 E 3rd St, Bethlehem, PA 18015
  • Stone Farm Cellars & Vineyard – 5831 Vera Cruz Rd, Center Valley, PA 18034
  • Union & Finch – 649 S 10th St, Allentown, PA 18103
  • Lehigh Valley Grand Prix – 649 S 10th St, Allentown, PA 18103
  • Easton Wine Project – 1247 Simon Blvd Suite N103, Easton, PA 18042

“We are excited and appreciate the support from our local businesses, in hopes of making this Easter keg hunt a delightful tradition that brings friends and family together in a playful and festive spirit!” said Carleen Ackerman of Hangdog Brewing Co.

“We hope this event can become another Lehigh Valley time-honored tradition,” said George Wacker of Lehigh Valley With Love Media. “It’s the perfect way to celebrate the spirit of Easter egg hunts, explore our amazing local businesses, have some fun, and maybe even win a great prize!”

Event Details:

Dates: March 22nd – March 30th, 2024
Submission Form: https://lehighvalleywithlovemedia.com/blog/lveasterkeghunt
Big Party: April 6th, 1pm-4pm at Hangdog Brewing Co. (410 Cedarville Rd, Easton, PA 18042)
Rules & Details: Here and the Easter Keg Hunt Facebook event page

If you can’t see the form, head here: https://forms.gle/xebmqAC3dGZbDFou8

View all contest rules

Lehigh Valley Valentine’s Day Cards

In celebration of Valentine’s Day, we’ve put together a special collection of Lehigh Valley Valentines that you can give to your friends or co-workers so everyone can feel the love!

Download the images directly from this page or download our PDF pack with printable cards!

 Thanks to our partners:

Banko Beverage Co. / Michael Bernadyn with RE/MAX / Molly’s Irish Grille & Sports Pub / Wind Creek Event Center / WDIY 88.1FM

LEHIGH VALLEY VALENTINES PDF DOWNLOAD HERE

Bethlehem, Pennslyvania Sister City Connections (VIDEO)

 

Embark on a global journey with Bethlehem, PA and learn more about our sister city connections! 🌍

Join City of Bethlehem intern and Lehigh University student, Sam Barney-Gibbs, as we explore the city’s vibrant connections with…

🇩🇪 Schwäbisch Gmünd, Germany;
🇬🇷 Corfu, Greece;
🇮🇹 Foiano di Val Fortore, Italy;
🇸🇮 Murska Sobota, Slovenia;
🇯🇵 Tondabayashi, Japan.

Delve into the cultural, economic, and educational exchanges that enrich Bethlehem’s global tapestry.

Discover the unique bonds forged with each sister city and the impact of these international collaborations on the city’s rich heritage. 🤝

Video produced by Lehigh Valley with Love Media

The Bethlehem Christmas Tree Toss for Charity Brings the Cheer on December 16, 2023 at 11 a.m.

The Bethlehem Christmas Tree Toss for Charity Brings the Cheer on December 16, 2023 at 11 a.m.

The Lehigh Valley tradition raises money for Turning Point of the Lehigh Valley

BETHLEHEM, PA (December, 2023) – More Miles Automotive, in collaboration with Lehigh Valley with Love Media, is excited to announce the much-anticipated return of the annual “Peter Kearns Memorial Christmas Tree Toss” benefiting Turning Point of the lehigh Valley on Saturday, December 16, 2023, at 11 a.m. 

The event will take place at More Miles Automotive, located at 1458 Stefko Blvd., Bethlehem, PA.

This unique and festive event has been a holiday tradition since its inception in 2002 when the late Peter Kearns, then owner of Meineke Car Care, challenged Mike DeCrosta of More Miles Automotive to a friendly contest. What began as an eccentric idea became a beloved tradition that celebrates the holiday season in a lively and charitable manner.

Originally concluding in 2013 after Kearns’ retirement, the event was resurrected in 2015 due to overwhelming demand from fans and former participants. Despite Kearns’ passing in 2016, his family continues to attend and support the event in his memory.

The ‘Peter Kearns Memorial Christmas Tree Toss’ is not only a fun and quirky way to celebrate the season but also a charitable endeavor, with all proceeds going to Turning Point of the Lehigh Valley. 

Participants are encouraged to attend and compete for the title of this year’s champion by throwing Christmas trees for distance. Children will also have the opportunity to toss smaller trees. Attendees can enjoy small giveaways and refreshments throughout the event.

Donations of $5 per throw are encouraged, and contributions of any amount are gladly accepted. Donations can be made in person at the event or by mailing a check payable to Turning Point of the Lehigh Valley ℅ More Miles Automotive, 1458 Stefko Blvd., Bethlehem, PA.

Come join us for a day of festive fun, competition, and goodwill as we continue this cherished tradition in the spirit of giving back to our community.

 

Donations can also be made at this link: www.turningpointlv.org/get-involved/donate/

Facebook Event: https://fb.me/e/4YWgmHvvB

Previous event videos: https://bit.ly/TreeTossVideos

Photos from previous events. Please credit Lehigh Valley with Love Media:

https://photos.app.goo.gl/NA3x7CyuhXg5hhDR6

https://photos.app.goo.gl/zY3A3sWuuAMBnAiv8

https://photos.app.goo.gl/D8Y7oyTun8Pbrb7Y6

 

Media Contact:

George Wacker

484-554-2234

george@LehighValleywithLoveMedia.com

 

About Lehigh Valley with Love Media 

Lehigh Valley with Love Media is a boutique, full-service digital, social, video, and marketing media firm located in Bethlehem, Pennsylvania. In addition to serving its clients with the latest in marketing strategies, Lehigh Valley with Love Media is also dedicated to organizing and operating charity events throughout the area. For more information, please visit https://linktr.ee/lvwithlove

Lehigh Valley Holiday Lights Map 2023

Would you like everyone on the internet to know where your Christmas / Holiday light display is? Well, we’re putting together a map for everyone to enjoy and we want your residence or business to be a part of it.

If you’re sure, then please submit your information below to be included in our Lehigh Valley Holiday Lights Map.

SUBMIT YOUR HOLIDAY LIGHTS DISPLAY AT THIS LINK

VIEW THE MAP BELOW OR BY CLICKING THIS LINK

We’re excited to see some of the most interesting, traditional, and fun holiday displays throughout the Lehigh Valley area (and beyond)

  • The Map will Publish the last week of November.
  • Personal Residences are FREE
  • Businesses are FREE (but you can still advertise)
  • We are looking for a presenting sponsor as well!

By Submitting your light location, you’re agreeing for us to use it on our public Google Map.

We will NEVER share or sell your information.

Thank you to our sponsors: WXPN | The Coop Sportsbar & Kitchen | Michael Bernadyn with RE/MAX | Wind Creek Event Center | Christmas City Spirits | Banko Beverage Co.

12-Foot-Tall Skeleton Crawl 2023

Do you have a Halloween decoration display and/or a 12-foot-tall skeleton in the greater Lehigh Valley area?

Would you like to place it on our public map?
Can you send us a photo / video of it?
OR are you an advertiser who wants to get in on the map that received more than 100K hits last year?

If you’re any of the above, please use the form below to get in touch with us!

**Please don’t submit information for someone else; only your personal information. We’ll verify someone wants their address used.**

💀 ENTER YOUR DECORATIONS HERE 💀

DIRECT MAP LINK or View the Map Below! 

Tour of Archibald Johnston Mansion in Bethlehem, Pennsylvania

We visited and toured the Archibald Johnston Mansion in Bethlehem ahead of their September 9 event where you, too, can tour this historical estate! Join us as John and Joy of the Archie Project guide us through the house of Bethlehem’s first mayor.

We encountered an absolute treasure trove of local history, a few heated surprises, and information on what the non-profit plans to do with the property if they can get enough support from people like you!

Get more information and tickets at https://thearchieproject.ticketleap.com/savearchiesplace

Lehigh Valley with Love Podcast Featured on Rover’s Morning Glory

A snippet of the Lehigh Valley with Love Podcast episode on fan collectors with Robbie Lawrence and Steve Osdene (original episode here) was played and discussed on an episode of the nationally syndicated Rover’s Morning Glory program. They talk Musikfest, the upcoming 12th Annual Lehigh Valley Fan Meet and other fun stuff. The episode comes in at about 2:30.

This is the original podcast episode that was featured.

Bethlehem Area School District Earns Three National Awards for Videos

BETHLEHEM, PA, June 2023 – The Bethlehem Area School District won three awards in the National School Public Relations Association’s (NSPRA) Publications and Digital Media Excellence Awards. 

The NSPRA Awards recognize outstanding education publications, e-newsletters, digital media programs, radio/TV/video programs, social media, infographics, blogs and websites. NSPRA uses experienced, award-winning professionals to evaluate entries. 

This year, the NSPRA Awards received more than 1,880 submissions.

Bethlehem Area School District won an Award of Merit for its video on 102-year-old Liberty High School alumnus, Virginia Klotz Gall. Virginia was visited by Liberty High School Theatre Club, which she was once a member of, and was presented with the diploma she was unable to receive years ago. 

The Bethlehem Area School District also earned two Honorable Mentions for their holiday video featuring Superintendent Dr. Joseph J. Roy and a mail mixup with Santa (played by Assistant Superintendent Dr. Jack Silva) as well as a video featuring Freedom High School Senior Emma Lazo, recipient of Prestigious Cooke College Scholarship.

Virginia Klotz Gall Video: https://www.youtube.com/watch?v=r0N2KpQJRK4

Santa’s Mail Video: https://www.youtube.com/watch?v=-PP8yzBwJJo&t=2s

Emma Lazo Video: https://www.youtube.com/watch?v=BLbXJA1iJ2M

A full list of winners can be found at this link: https://www.nspra.org/Awards/Award-Winners/Publications-and-Digital-Media-Excellence-Winners

The Bethlehem Area School District also recently won six awards in the 2022 Pennsylvania School Public Relations Association (PenSPRA) “Excellence in Education Communication” contest, including awards for the district’s YouTube, Instagram, and Facebook accounts.

—————–

About the Bethlehem Area School District

The Bethlehem Area School District is the 6th largest school district in Pennsylvania serving nearly 14,000 culturally and economically diverse students in 22 community-based schools. The district serves five municipalities: City of Bethlehem, Bethlehem Township, Hanover Township, Freemansburg, and Fountain Hill.  The district enjoys numerous community partnerships with universities, businesses, and arts providers that extend the schools’ rich curricular and co-curricular offerings.

 

 

Walk the Moon / August 4 at Musikfest / Media Sponsor Lehigh Valley with Love

Bethlehem, PA, May 30, 2023 – ArtsQuest is proud to announce the alternative-pop band, Walk the Moon, will perform Friday, August 4 at 7 p.m. on the Wind Creek Steel Stage at PNC Plaza. This Musikfest headliner presented in partnership with 100.7 WLEV and Lehigh Valley With Love Media.

Tickets go on sale Tuesday, May 30 at 8 a.m. for ArtsQuest Members and on-sale to the general public Friday, June 2 at 10 a.m. at Musikfest.org. Ticket prices will range from $25 to $79. For more information on ticket access and advance purchase opportunities, become a ArtsQuest Circle donor today.

TICKETS

Walk the Moon was formed in Cincinnati, Ohio and released their first alternative hit, “Anna Sun” in 2012. Their breakthrough hit, “Shut Up and Dance” released in 2014 became a multi-platinum global hit. The song hit the Billboard Hot 100 Chart running, staying on it for 53 weeks peaking at No. 4. The song also peaked at No. 1 on the Alternative Hot AC and went to number 2 at Top 40 Radio Hits and broke the record for consecutive weeks at No. 1 on the Billboard Hot Rock Songs chart. “Shut Up and Dance” is from the group’s third album, Talking Is Hard, which is a platinum-selling album and reached No. 14 on the Billboard 200.

Throughout the bands career, they have been nominated for MTV Music Video Award for Best Rock Video, American Music Award for Favorite Pop/Rock Duo or Group, New Artists of the Year, and Favorite Alternative Rock Artist and for the iHeart Music Award for Best Duo/Group of the Year, Song of the Year, and Alternative Rock Song of the Year for “Shut Up and Dance.” The group has won two Billboard awards for Top Rock Song for “Shut Up and Dance” and Top Rock Artists. They have also won the Vanguard Award from ASCAP Pop Music Awards in 2016.

In 2017, with the release of “One Foot,” the leading single of their fourth album, What if Nothing, scored No. 1 Alternative Radio Hit. The album reached number 40 on the Billboard 200 and number three on Alternative Albums chart. The bands most recent and fifth album was released in November 2021, HEIGHTS, includes the hits “Can You Handle My Love?” and “Giants.”

About Musikfest
A record-breaking 1,240,000 people attended Musikfest in 2022. The 11-day festival featured
over 500 free performances, across 16 stages located throughout the City of Bethlehem. The
40th Musikfest is scheduled for Aug. 4 – 13, 2023, with a special preview night on Aug. 3. This
year’s Musikfest 2023 poster artist is Allentown-based family Maltas Con Leche. Visit
musikfest.org for more information.

Bethlehem Area School District Earns Six State Awards for Video, Social Media, Websites, and Crisis Communication

We’re proud to announce this in partnership with our client, the Bethlehem Area School District!!

 

Media Contact

Barbara Clymer

Communications Coordinator

bclymer@basdschools.org 


Bethlehem Area School District Earns Six State Awards for Video, Social Media, Websites, and Crisis Communication

BETHLEHEM, PA, May 2022 – The Bethlehem Area School District won six awards in the 2022 Pennsylvania School Public Relations Association (PenSPRA) “Excellence in Education Communication” contest, including awards for the district’s YouTube, Instagram, and Facebook accounts.

The PenSPRA Awards represent an annual Excellence In Education Communications Contest. Entries are accepted in a number of categories to reflect the scope of work often undertaken by communications professionals throughout the state of Pennsylvania.

“I am proud of the work our communications team does to inform the public of the achievements of our students, teachers, administrators and staff,” said Bethlehem Area School District Superintendent, Dr. Joseph J. Roy. “Public schools depend on the support of our community and the BASD communications team does a wonderful job of building that community support.”

The Bethlehem Area School District earned awards in the following categories and levels with links to the original projects included.

Social Media

Award of Excellence

Bethlehem Area School District YouTube Account: https://www.youtube.com/@BASDPA

Award of Merit

Bethlehem Area School District Instagram Account: www.instagram.com/bethlehemareasd

Bethlehem Area School District Facebook Account: www.facebook.com/basdschools

 

Website & Apps

Award of Merit 

Bethlehem Area School District Website: www.basdschools.org

 

Crisis Management

Award of Merit 

Continued Communication to the Public During COVID Pandemic: https://bit.ly/3VvDal3

 

Videos 

Award of Merit 

Dr. Roy Gets Santa Mail: https://bit.ly/3p691gg

The full list of winners can be found at: https://www.penspra.com/2022-contest-winners

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About the Bethlehem Area School District: The Bethlehem Area School District is the 6th largest school district in Pennsylvania serving nearly 14,000 culturally and economically diverse students in 22 community-based schools. The district serves five municipalities: City of Bethlehem, Bethlehem Township, Hanover Township, Freemansburg, and Fountain Hill.  The district enjoys numerous community partnerships with universities, businesses, and arts providers that extend the schools’ rich curricular and co-curricular offerings.

 About The Pennsylvania School Public Relations Association (PenSPRA): Chartered in 1969, PenSPRA is an organization of school public relations professionals whose goal is to improve educational communication and support student achievement through systematic, proactive, and responsible public relations programs.

 

Ceviche: “Livin’ La Vida Loca” at The Compact Disc Center in Bethlehem, PA

We proudly present the premiere of Ceviche the Band’s “Livin’ La Vida Loca”! Recorded LIVE at the Compact Disc Center with Lehigh Valley with Love and Molten Metal Media

Listen on Spotify: https://bit.ly/CevicheLocacevi

Thank you partners: WXPN / Wind Creek Event Center / Michael Bernadyn – Re/Max Real Estate / Molly’s Irish Grille & Sports Pub / Kitchen Magic / Made Possible in Lehigh Valley

Marty The Robot Escapes (Video Goes Viral)

 

Marty, the robot who lives in the Giant Supermarket chain, recently attempted to escape from his confines in Hellertown! He was promptly thwarted and sent back to his aisle.

Thank you to Rebecca Prendergast for the video and for allowing us to share it 🙂

Marty’s escape made the news!

 

@lvwithlove Marty escaped from the Hellertown Giant and almost made it to freedom before he was wrangled back to his grocery prison. 📽️Rebecca Prendergast #marty #giant #martytherobot #singularity #freemarty #giant #giantsupermarket #giantmarty #lehighvalley #hellertown #grocerystore #parkinglot #lvwithlove #supermarket #riseofthemachines ♬ The Chase – Aves

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